“I’m just curious, you’re raving about the contractor you typically use, but you are going to push the board to sign off on our quote even with a higher price. Obviously, we’ll work hard to prove that was the right decision, but can you tell me why you want to work with our company?” I […]
Storytelling, connected to brand identity, has been a buzz concept in business especially in recent years – but too many salespeople are still getting it wrong. While they grasped the concept the most important aspect has been missed! Donald Miller explains in Storybrand, “Customers don’t generally care about your story; they care about their own. […]
We’re new around these parts so we thought we would take a few minutes to introduce ourselves. Our name’s SumoQuote and we’re here to help you, the contractor, craft the ultimate customer experience. “People will forget what your said, people will forget what you did, but people will never forget how you made them feel.” […]